📊 OVERVIEW
An editable Excel workbook designed to plan, assign, and track social media content across platforms and buyer journey stages. Ideal for founders, marketers, and consultants managing monthly content pipelines, campaign themes, and performance KPIs.
📦 WHAT’S INCLUDED
• 📊 Editable Excel workbook (.xlsx)
• 🧾 Structured fields for content title, category, author, journey stage, KPIs, and status
• 📘 Monthly breakdown across Facebook, Twitter, Instagram, Pinterest, and other channels
• ✅ Built-in logic for tracking content status (e.g. In Progress, Published, Needs Review) and linking to assets
🧠 USE CASES
• Internal content planning and editorial workflow
• Client-facing documentation for campaign planning and content approvals
• Buyer journey mapping and KPI alignment
• Reusable format for any platform mix, content cadence, or team structure
🎯 FEATURES
• Editable .xlsx format with UK spelling and layout standards
• Modular structure with consistent logic across months and platforms
• Unbranded and consultancy-free
• Compatible with Microsoft Excel and Copilot editing
🔴 INSTANT DIGITAL DOWNLOAD
This template is available immediately—no waiting, no shipping, no locked fields. Built for professionals who need a clean, editable content planner they can deploy across any strategy, platform, or client engagement.